COB officially receives elite accreditation


Linda Smith, News Editor


The University of Dallas College of Business officially achieved the Association to Advance Collegiate Schools of Business (AACSB) accreditation on December 28, 2012. It is one of 650 schools in the world with this accreditation.
“The AACSB distinction, which is the hallmark of business education excellence, places the college in an elite group; less than five percent of business schools worldwide have earned the accrediting body’s accreditation,” senior associate College of Business dean Dr. Nancy Schreiber said.
“Accreditation provides assurance that there is high quality in the students, faculty and staff, and curriculum, and that the university and college have devoted the human, physical and financial resources to ensure sustainable continuous improvement over time,” said Dr. Robert Scherer, dean and professor of the College of Business.
According to Scherer, earning such accreditation is an impressive feat. Schools must meet “a set of rigorous standards that cover the areas of strategic management, business school and university participants, and assurance of learning,” through assessment of student learning outcomes – steps UD completed just before the New Year, ending the four-year process.
Upon the official word, the COB hosted a celebration at the beginning of the spring semester and has hung banners announcing the new accreditation on the lamp posts along the Mall.
“It is critical for UD to communicate internally as all of us benefit from AACSB accreditation,” Schreiber said. “Knowing that the business programs are now among an elite set of business schools around the world makes everyone’s degree more valuable.”
The University also celebrated the new accreditation beyond the balloons and banners on campus.  At least two issues of The Wall Street Journal’s “Marketplace” featured half-page ads announcing UD’s new accreditation. The ads, seen by thousands, resembled the black-and-white poster that has been on display in Braniff these last few weeks.
Schreiber feels that the accreditation will speak volumes for the quality of UD and its programs.
“All of us are also ambassadors for UD as we make our way into our communities outside of UD,” Schreiber said. “When we are asked questions about the University, it allows us to add another ‘ranking’ to our discussion and show interested parties that UD has a diverse set of top-notch programs across the curriculum.”


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